Product Marketing Manager - BHFS GTM (FinTech)

This role is based in Amsterdam, Netherlands.

Responsibilities:

• Own end-to-end go-to-market strategy for BHFS initiatives.
• Validate product-market fit and define audience and rollout strategies.
• Build and execute data-driven GTM plans across segments and countries.
• Ensure partners understand and complete BHFS onboarding and activation.

Qualifications:

• 5+ years of experience in product marketing, ideally in FinTech or B2B SaaS.
• Strong GTM and positioning skills with a data-driven approach.
• Excellent stakeholder management and communication skills.