Channel Field Marketing Lead

This role is based in Toronto, Ontario, Canada.

Responsibilities:

• Build and lead the execution of business development and marketing plans with distribution and reseller partners.
• Manage co-marketing initiatives and partner-led demand generation activities.
• Drive joint demand generation activities to accelerate deal cycles.
• Collaborate with regional and cross-functional teams to ensure consistent messaging.
• Own regional marketing budget planning and reporting.

Minimum Qualifications:

• 5-8 years of experience in channel sales, communications, and marketing.
• Strong verbal and written communication skills.
• Excellent project management and organizational skills.
• Bachelor’s degree or equivalent experience.

Preferred Qualifications:

• Self-starter able to work independently in a dynamic environment.
• Deep understanding of the Canadian IT channel landscape.
• Strong analytical mindset with ROI-driven decision making.